VIDEO - Wild Icelandic Fall Promo
Wild Icelandic is an import-marketing company that brings rare food products and specialities items from Iceland to US markets. Upstate Pictures was proud to collaborate with Eventa Films of Iceland to establish the foundations of a media library that could produce this and many other videos for entities that promote and market Icelandic Lamb.
As we traversed all over Iceland we visited restaurants to talk with chefs; we journeyed to family owned and operated farms to speak with the people living there. At each location we recored interviews, b-roll footage of interior and exterior environments and often followed it with high end tabletop displays of the best lamb dishes.
This video is an example of what can be achieved when developing a media library. It works well as a B to B, portfolio or introductory product. The source material can also be used by multiple international business partners.
The overwhelming response to this product has been extraordinarily positive. It has worked well for Wild Icelandic along with other entities in Iceland that want to promote Icelandic Lamb products.